EDITOR ’ S QUESTION
GISELE SCALO , DIRECTOR OF HUMAN
RESOURCES , SONDA BRAZIL
There is a lot of talk about Digital Transformation , agile organizations , process automation and innovation .
Currently , bringing management within reach not only benefits the company , which can gain in terms of costs and productivity but also meets the desire of employees to have information and their needs covered quickly , easily and without bureaucracy .
Given this scenario , we at SONDA have been looking for alternatives on different fronts to
For employees , we seek to connect them to the company , the company news , and its values and strategies , going beyond traditional communications or email marketing .
modernize our tools . The first was to offer leaders access to information with ease , transparency , security and agility .
Today , a company leader can evaluate the remuneration of his team in relation to the market , make appropriate decisions based on data available in different dashboards , being able to manage time , people turnover ( voluntary and involuntary turnover ), demographic data , periods of absence and more .
For employees , we seek to connect them to the company , the company news , and its values and strategies , going beyond traditional communications or email marketing .
To meet this , we have SONDA Conecta , which works as an internal social network , allowing people to get information and share important news from their dayto-day lives .
It means that with the application , we offer news and information besides reinforcing our values and policies , benefiting everyone with connectivity at their fingertips .
And when it comes to career and development , professionals have access to seven career clusters through an internal learning platform , which makes available the profiles , requirements and skills they must develop for each area .
In addition , many courses are available to prepare for choosing a career path . And , to encourage learning , the completed courses become coins to exchange for education-related prizes .
With these actions , our challenge is to intensify digitalization and promote the automation of processes and activities without losing human contact .
34 INTELLIGENTCIO LATAM www . intelligentcio . com