FEATURE
However, this leaves international businesses reliant on a supplier’ s technical support team and at the mercy of individual providers’ policies and processes which impacts operational effectiveness. OFaaS adoption can also limit experimentation and restrict firms’ ability to tailor payment flows or customise integrations, forcing them into rigid frameworks that may not reflect the needs of the Brazilian market.
Cumbuca aims to change that. As the first proxy for Brazil’ s regulated payments ecosystem offering direct access to the Brazilian Central Bank, Cumbuca enables financial services firms to build their own infrastructure under its payment initiation license, improving operational control which allows them to better manage and optimize costs.
This proxy model provides a unique blend of autonomy and security, empowering companies to scale with confidence while benefiting from the oversight of a fully licensed entity that understands the regulatory landscape.
Daniel Ruhman, co-founder and CEO of Cumbuca, said:“ There is immense opportunity for forward-thinking businesses here in Brazil, but they need to access the market. Right now, they have two choices: wait years for a license or surrender control to third-party providers. We’ re offering a third way: our customers can build the business they want in Brazil, while we handle license compliance. We’ re acting as a bridge between total control of their operations and regulatory peace of mind.”
Cumbuca was one of the first companies in Brazil to apply for and obtain a payment initiation service provider( PISP) license when it offered a consumer-focused product. Having been through the process, Ruhman and the team saw how hard it was to secure a license, the limitations of working with third-party providers and, most
There is immense opportunity for forward-thinking businesses here in Brazil, but they need to access the market. www. intelligentcio. com
INTELLIGENT CIO LATAM
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