Intelligent CIO LATAM Issue 52 | Page 16

CASE STUDY

THE SELF-CHECKOUT SERVICE HAS CREATED MANY BENEFITS FOR STAFF, INCLUDING EXPRESS CHECKOUT OPTIONS THAT REDUCE LINES DURING PEAK HOURS, STREAMLINING OPERATIONS AND IMPROVING EFFICIENCY.

sold by weight without original packaging or printed EAN codes, which normally require SKU identification during checkout. This technology makes the process faster and more intuitive, offering multiple payment options that increase customer satisfaction.
How were the benefits of Toshiba’ s solution presented to Olímpica S. A. staff?
The self-checkout service has created many benefits for staff, including express checkout options that reduce lines during peak hours, streamlining operations and improving efficiency. The AI solutions also prevent losses in real time at registers, enabling staff to focus more on sales and customer service.
Manuel Medecigo
How did Toshiba work with Olímpica S. A. to implement the solution?
At Toshiba Global Commerce Solutions, we began by listening to Olímpica S. A.’ s needs and priorities. Through a Voice of the Customer( VOC)-driven process, we identified goals such as improving the customer experience, optimizing operations and addressing challenges like loss prevention and produce recognition.
Based on these insights, we deployed System 7 Self-Checkout devices designed for speed, intuitive usability and modularity. We also implemented the ELERA Security Suite, which adds advanced AI and computer vision capabilities to support produce recognition and proactive loss prevention, ensuring a secure self-service experience.
This transformation was not just about technology but collaboration. We worked with Olímpica S. A. to tailor solutions to store formats, customer preferences and operational models while balancing customer experience and security.
What lessons did Toshiba learn from the Olímpica S. A. deployment that it could apply to future rollouts?
One key lesson was the importance of aligning closely with local store dynamics and customer expectations. Even with global expertise, every retailer has unique needs. Listening carefully and staying flexible during the pilot was essential to success.
We also confirmed the value of engaging store staff early and managing change effectively when introducing new customer-facing technology. By involving Olímpica S. A.’ s teams from the start, we ensured smoother adoption, faster onboarding and a better in-store experience from day one.
Finally, this deployment validated how System 7 and the ELERA Security Suite work together to meet growing demand for intelligent self-service in Latin America. As self-service adoption accelerates, these insights strengthen our ability to deliver scalable, secure and customer-focused solutions that empower retailers for success now and in the future. p
16 INTELLIGENTCIO LATAM www. intelligentcio. com