FEATURE: DATA
Jorge Moskovitz, Enterprise Account Executive, Qlik
It is worth mentioning that performance is not just a technical issue; It needs to be perceived by the user who consumes the data. Experience in interaction is a central factor in the success of analytics. Intuitive interfaces, quick responses, and actionable insights are key to adoption and positive business impact of data. Companies that invest in conversational solutions, which allow queries to data in natural language; dashboards with responsive design and based on dynamic UX( User Experience) for simplified visualizations; and AI-generated insights via machine learning, make data more accessible and eliminate technical barriers for users.
Sustaining this level of performance and usability requires an ongoing commitment to evolution. Companies need to always keep up with the growing complexity of their data and changes in the market to stay ahead of the curve, maintaining a constant cycle of process review and adoption of new technologies.
WE ARE LIVING IN A NEW ERA IN THE INDUSTRY, IN WHICH DATA IS THE MAIN ASSET OF ORGANIZATIONS.
We are living in a new era in the industry, in which data is the main asset of organizations, and the performance in its use defines the success or failure of the business. Therefore, it is not enough to have access to information; It is essential to transform them into value. Companies that understand this new dynamic and focus on the performance of their data products will be prepared to lead the future. The time is now: performance and value must be at the center of the data strategy of every organization that seeks growth and relevance in this digitized market. p
48 INTELLIGENTCIO LATAM www. intelligentcio. com