INTELLIGENT BRANDS // Enterprise Security

Renato Mirabili Junior , Information Security Consultant , Protiviti , makes the case for collaborative work to deal with new attacks and opportunities that AI can make available .

In Brazil , for example , AI is the main topic of learning for 45 % of Brazilians , according to the Workmonitor survey by Randstad , a recruitment and human resources company . The national average is above the global average and places Brazil as a technology enthusiastic country .

AI is being applied by both governments and private organizations of all sizes . Proof of this is that a recent survey released by Microsoft and Edelman Comunicação revealed that 74 % of micro , small and medium-sized companies in Brazil use AI . Going further , its use is applied in various areas such as health , education , finance and entertainment . But it ’ s important to mention that as these applications grow , so does the need for more effective cybersecurity .

According to a report by Netscout , Brazil is the main target of cyberattacks in Latin America , with almost 42 % of cases in the region .

It ’ s not just large organizations that are at the mercy of these cybercriminals . Small and medium-sized enterprises , due to the low cost invested in security and infrastructure and the end user , thanks to the rise of the digital economy in the country , have become very attractive victims .

Thinking about this aspect of securing all information , which is cybersecurity , should we evaluate AI as an ally or an enemy ?

Considering that AI cannot ( and should not ) replace humans , its role tends to be crucial in the fight against cyberattacks , automatically detecting threats , anomalies and even security automations more quickly .

As for the possibility of AI being used in cyberattacks , we can already consider this as a real threat , because while cybercriminals acquire technical knowledge , they also use AI to create increasingly powerful

Renato Mirabili Junior , Information Security Consultant , Protiviti

vulnerabilities and threats . Unlike traditional threats , AI-based attacks are powered by the ability to learn and adapt autonomously , enabling increasingly fast , destructive and mass cybercrime .

According to data from CrowdStrike , the average breakout time is already at 62 minutes . In this case , we can say that a silent war is taking place and cyberspace becomes a great battlefield .

Faced with this scenario in which AI assumes unprecedented power – for better and for worse , it is of paramount importance that there is collaborative work between cybersecurity , business and risk management professionals so that organizations are prepared and updated to deal with new attacks and opportunities that AI can make available .

In addition , there needs to be mutual collaboration between governments , organizations and society in general to create laws and compliance standards with the aim of using AI in a safe , honest , ethical and beneficial manner . p

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