Intelligent CIO LATAM Issue 08 | Page 62

CASE STUDY

Comercial Kywi is a store with decades of history in Ecuador . Its offer focuses on hardware , construction , finishing and decoration products for the home and relies on customer service , the variety of its products and quality assurance .

As part of the La Favorita group , today Kywi has 31 stores distributed in Quito , Guayaquil , Cuenca and 12 other cities . Since 2010 , it has had a distribution and
ABOUT COMERCIAL KIWY
Comercial Kywi SA is a leading company in the commercialization of hardware , home and construction material products in the Ecuadorian market . It offers its customers a different shopping experience , based on service , variety , guarantee and quality . logistics center located in the parish of Cotogchoa , Rumiñahui Canton , with more than 36,000 square meters of warehouses and facilities for storing , loading and unloading merchandise .
The challenge
Comercial Kywi needed to increase the efficiency and productivity of its workers to free up time spent on operational functions so that they could focus on increasingly improving the customer experience in their stores .
Previously , Comercial Kywi workers needed to go to the backroom to get product information , then go to a
The company ’ s popularity with the public was strengthened in 2005 when it became part of Corporación Favorita , the first retail chain in the country . The partnership has seen incessant work in recent years focusing , mainly on service , seeking to reach all corners of the country with the largest range of products for home improvement .
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