TALKING

Marcos Mocatino , founder and CEO , Bitshopp , said that EVOX Global ’ s business model has profoundly transformed the direction of his startup .

“ The partnership with EVOX was a watershed in Bitshopp ’ s journey , as it allowed us to demonstrate the value of our solution and deliver innovation in a concrete way to large companies , with the full support of EVOX Global at all stages and challenges ,”

Fabiana Batistela , Co-founder , EVOX Global , said : “ Participating directly in the DREX project with the ELO consortium is extremely relevant for EVOX Global and Bitshopp , as it allows us to act directly in the construction of one of the pillars of the world economy in the coming years .”

EVOX Global was created from an initial investment of R $ 15 million and arrived in Brazil to create the perfect match between the needs of companies from different segments and the innovations offered by startups , generating high-impact opportunities for business growth .

Opportunities for Brazil

Innovation in Brazil still faces major challenges .

According to the 2023 Global Innovation Index ( GII ), the country ranks only 49th out of 132 countries , which demonstrates the potential for growth compared to other major nations .

According to data from IDC and Abes ( Brazilian Association of Software Companies ), Brazil invested US $ 50 billion in technology in 2023 and the expected growth for 2024 is 6 %.

In the coming years , it is estimated that up to 5 % of the revenue of the most innovative companies in Brazil will be directed to investments in innovation .

This amount , added to public incentive programs , will generate positive and large-scale impacts on the Brazilian market .

and differentiated model , in which we deliver highperformance solutions and minimize risks for companies , shortening time and investment in open innovation . Among the 100 certified startups , 10 are already in a second phase of business with EVOX Global .

“ First , EVOX Global closes the contracts between the startups and the clients , monitors and guarantees the implementation of the project , approaches the founder and the team of the startups to further expand the synergy between them , and then , in a safer way ,

The company acts strategically in the identification of business challenges , to deliver the most appropriate startup solutions and to support the implementation of the solutions – assuming all contractual responsibility between the parties in relation to the implementation of the identified solution .

EVOX Global has a rigorous certification process for startups and solutions based on 67 criteria defined after a major incursion into customers from the most diverse segments . This methodology was created so that companies at any stage of digitalization , from beginner to advanced , have the peace of mind of adopting solutions with innovative technologies , with the guarantee that they meet the strict standards necessary for the continuity of innovation projects – with agility and security without traditional investments and risks . In this way , with a diversified portfolio of solutions in areas such as AI , IoT and computer vision , EVOX Global positions itself as an engine of innovation in Brazil , reducing by half the time it takes companies to find the best solutions .

In addition , the company demonstrates a strong commitment to ESG practices , especially in sustainable technologies , such as greentechs , with a focus on carbon credit and waste management solutions , showing that the future of innovation in Brazil is green and technological . p

For more on Bitshopp turn to p63 .

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