TRENDING
NEARLY 70 % OF LEADERS NOW PRIORITIZE GENAI FOR DATA AND ANALYTICS
New research by MIT SMR Connections , sponsored by ThoughtSpot , highlights the imperative of adopting GenAI generative AI for analytics .
A new MIT SMR Connections report sponsored by ThoughtSpot , the AI-Powered Analytics company , explores how early adopters of GenAI for analytics are gaining a significant competitive edge , with many already experiencing positive results , and a majority seeing significant returns from their investments .
The report drew responses from 1,000 business and data leaders in multiple industry sectors including North America .
Of the 1,000 global respondents , 67 % are already leveraging GenAI for an analytics use case – with 26 % planning to and 7 % evaluating its use .
Early Adopters Set New Competitive Benchmarks
According to the report , the early adopters find that the
With GenAI , organizations have the opportunity to deliver a data strategy more focused on business outcomes that delivers unprecedented value . technology ’ s ability to accelerate data-driven decisionmaking is a key benefit of implementation ( 44 %), alongside its ability to improve products and services ( 44 %) closely followed by how the technology can improve the quality of business insights ( 42 %).
As the early adopters advance the number and scale of their deployments , they expect the competitive gap to widen between themselves and those only in planning mode . Over a third of early adopters ( 35 %) project major revenue boosts , including almost half ( 48 %) expecting a 100 % return on investment ( ROI )
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