Intelligent CIO LATAM Issue 38 | Page 33

TALKING

‘‘ business

Once overlooked by the global tech industry , 2024 marks LATAM as the best region for tech unicorns – particularly fintech start-ups – to emerge as game-changers and industry leaders .

Worldwide , businesses are realising the advantages of the region ’ s emerging tech talent and market potential and are flocking to be part of the exponential growth in the region .
The region ’ s recent rise can be attributed to mass venture capital investment in recent years , with almost $ 15 billion raised in 2021 .
This funding comes mainly from companies in the US that have recognised the power of the region ’ s growing IT sector , accessible fintech tools and acceptance of financial inclusion solutions via industry regulators – a factor that is extra important in driving fintech .
Brazil and Mexico currently lead with the most unicorn companies valued at over $ 1 billion and this growth is set to continue throughout 2024 and beyond , as already shown in the recent rise of QI Tech to unicorn status in the region .
“ It is clear that the LATAM markets cannot be underestimated when it comes to their place in the tech industry ,” says Jeremy Baber , CEO , Lanistar .
It is clear that the LATAM markets cannot be underestimated when it comes to their place in the tech industry . www . intelligentcio . com INTELLIGENTCIO LATAM 33