INTELLIGENT BRANDS // Cloud

One of the world ’ s largest financial institutions taps AWS to apply analytics and AI to offer secure , innovative customer solutions and drive efficiencies across its operations .

As part of its transformation into a data – and AI-driven organization , BBVA will use AWS to harness analytics and Machine Learning to transform its internal processes , improve risk management , drive growth and provide innovative solutions for its customers .

BBVA will leverage a broad portfolio of AWS analytics and AI services across its operations and create a new data platform that will be deployed globally , delivering a secure repository of BBVA ’ s operations and customer data .

This platform will provide internal business stakeholders with automated business and market insights , increasing operational efficiencies and attracting new customers . AWS Lake Formation and Amazon DataZone will be instrumental in building , managing and securing access to the data platform , ensuring data governance and compliance while spurring collaboration and information sharing across key business areas . available via an API , to explore the potential of advanced technologies and to help create innovative financial solutions .

“ This collaboration with AWS and the construction of our new data platform represent a significant milestone for BBVA ,” said Ricardo Oliver , Global Head of Data Engineering at BBVA .

“ By embracing the power of AWS for our data strategy , we are improving our data management capabilities , making data available for everyone and leveraging AWS analytical capabilities to boost the impact of our data projects . This strategic collaboration aligns perfectly with our objective of becoming a true data-and AI-driven digital organization .”

“ Working with AWS , BBVA can use the most secure cloud computing environment to put data at the center of every application and process ,” said Scott Mullins , Managing Director of Worldwide Financial Services at AWS .

“ Financial institutions around the world rely on AWS to transform into data-driven companies that make business decisions faster and operate with greater confidence . With AWS , BBVA can harness its data to remain at the forefront of banking innovation , boosting its business insights and developing more compelling and personalized banking services quickly and cost-effectively .” p

By combining data lakes and data warehouses , the platform will provide business units at BBVA with a unified view of their data and access to more efficient data processing , analysis and insights .

Amazon SageMaker will enable more than 1,000 data scientists at the BBVA AI Factory , BBVA ’ s global development center that builds AI capabilities and other data specialized units to build , train and deploy Machine Learning models for any use case and to analyze data more efficiently .

In addition , the platform will offer unparalleled scalability , flexibility and efficiency in managing vast amounts of data for more than 2,800 data engineers and architects . BBVA will gain access to AWS generative AI capabilities and large language models ( LLMs ), including Amazon Bedrock , a fully managed service that makes foundational models

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