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According to the National Administrative Department of Statistics ( DANE ), the IT sector had an increase of 10.1 % in 2021 . Colombia is one of the industry leaders in Latin America , with Mexico and Brazil .

also to have the possibility of working remotely to be close to their families and communities .

In fact , according to the 2022 IT Job Market Report , remote IT jobs represent 23.5 % of all job offers . According to the National Administrative Department of Statistics ( DANE ), the IT sector had an increase of 10.1 % in 2021 . Colombia is one of the industry leaders in Latin America , with Mexico and Brazil .

Transnational Localism has allowed us to create a balance between in-person and remote work , also helping to bring our brand closer to communities and better understand the challenges that companies face in those places . Hiring talent in those areas provides an opportunity for local economies and allows us to access first-hand knowledge to create better products .

Where do we start ?

To implement Transnational Localism , we started by creating central offices which can control satellite offices within their field of action . For example , our headquarters in Austin , Texas , supports two smaller satellite offices in McAllen and New Braunfels , where some of our employees live and which are more than respectively 500 and 80 km away .

These satellite offices have allowed us to recruit local talent to take advantage of their experience and skills without losing control of the operation and promoting our international projection .

According to the International Labor Organization ( ILO ), approximately 80 % of the world ’ s poor live in rural areas and many face difficulties finding work .

In Latin America , we want to expand this proposal , in which employees increase their productivity and maintain their quality of life close to their families .

We are confident that this philosophy will help to reduce inequality and the lack of opportunities . Without a doubt , companies must play their role by taking advantage of global connectivity to redistribute their wealth and revitalize economies in countries where markets are not as developed .

Success should not be evaluated in numbers but in the impact on employees , families , customers , industries and local communities . p

38 INTELLIGENTCIO LATAM www . intelligentcio . com