Intelligent CIO LATAM Issue 18 | Page 74

THE PARTNERSHIP WITH POSITIVO TECNOLOGIA REPRESENTS AN ADVANTAGE FOR ALL INVOLVED , FROM THE FINAL CONSUMER TO THE POINT OF SALE .
INDUSTRY WATCH
In practice , Urbanky transport service customers gained the convenience of having a series of boarding points spread throughout Rio de Janeiro , with the comfort of automatically validating tickets at stations positioned on site , both to and from the rock festival .
In the case of Primeira Classe , customers using the service can access the festival from an exclusive entrance and not worry about parking , queues and other issues common to this type of situation .
Regarding hardware , the Positivo L300 intelligent payment terminals work with a five-inch display and have connectivity with mobile networks , accessibility by physical keyboards , physical readers and proximity options , and front and rear cameras for scanning codes . It also has a printer and magnetic loading connector that generates security and convenience at the point of sale .
About Positivo Tecnologia
Positivo Tecnologia is a Brazilian technology company that develops , manufactures and markets computers , cell phones , tablets , smart home and office devices , servers and IT infrastructure solutions . It also works with accessories , mobile payment terminals and educational technologies .
It also offers integrated IT and mobility equipment rental services , programmatic media and technical assistance .
The range of products and services aims at end-consumers , companies , schools and public institutions . The company was founded in 1989 and has administrative headquarters in Curitiba ( PR ), five factories in Brazil , and a presence in Argentina , Kenya , Rwanda , China and Taiwan . The portfolio of brands and businesses includes Positivo , Positivo Casa Inteligente , Positivo Servers & Solutions , VAIO , Compaq , Anker , Infinix , 2A . M and Educacional .
“ The partnership with Positivo Tecnologia represents an advantage for all involved , from the final consumer to the point of sale . Besides convenience , a differential is consumer safety , one of the most vital aspects for Urbanky . We want clients to have an excellent experience , without worries , so they can focus all their energy on the event they are going to ”, said Vinicius Colonese , President , Urbanky Payments .

THE PARTNERSHIP WITH POSITIVO TECNOLOGIA REPRESENTS AN ADVANTAGE FOR ALL INVOLVED , FROM THE FINAL CONSUMER TO THE POINT OF SALE .

The pioneering partnership between Positivo Tecnologia and Urbanky is the first with this business model to be effectively implemented in the Brazilian market . However , the solution can be used in other initiatives that seek payment alternatives by a smart terminal , regardless of the payment purpose , whether by ticketing or POS management point .
Payment solutions are one of Positivo Tecnologia ’ s business diversification strategies . From the development and marketing of mobile and intelligent payment terminals , as well as a structure of services in hardware and software , it facilitates the strategy of companies , the routine of points of sale and the security of financial transactions . p
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