Intelligent CIO LATAM Issue 12 | Page 56

Case

STUDY

The Mexican retail specialist , Mavi Occidente , decided to boost e-commerce with Adobe , a leader in Digital Transformation in customer experience . The result was a 100 % improvement in performance and a 50 % reduction in bounce rate .

Mavi Occidente pioneers new shopping experiences through PWA technology

Leonid Rosas , CIO , Mavi de Occidente
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