Intelligent CIO LATAM Issue 09 | Page 71

IMPLEMENTING MANHATTAN ACTIVE WM WILL UNDOUBTEDLY SET VIA FAR APART FROM ITS COMPETITION .
INTELLIGENT BRANDS // Software for Business

Brazilian retailer to convert warehouse operations to cloud-native solution

Via Varejo selects Manhattan Active Warehouse Management to streamline its vast supply chain .

Via Varejo , Brazil ’ s largest electronics and furniture retailer , has selected Manhattan Active Warehouse Management to take its distribution operations to the next level and support its growing omnichannel business . The pilot implementation successfully completed in Q3 2021 in Contagem , Minas Gerais , and its remaining 25 distribution centers are scheduled to complete rollout by the end of next year .

Via Varejo is one of Brazil ’ s largest retailers with a supply chain that spans across the entire country .
With large inventory quantities , DCs and multiple channels to support , the retailer required the most powerful and robust WMS on the market with scalability and flexibility to support its multifaceted omnichannel business comprised of marketplace fulfilment , e-commerce and retail .
Each of these channels is of great size and complexity with Via ’ s 1,000 stores that span across the entire country , a marketplace channel that hosts over 74,000 sellers and an e-commerce business that processes millions of orders a week .
Manhattan Active Warehouse Management is the world ’ s first cloud-native enterprise-class warehouse management system capable of unifying every aspect of distribution . Crafted entirely from microservices , this solution ushers in a new level of supply chain speed , adaptability and ease of use , and never needs upgrading .

IMPLEMENTING MANHATTAN ACTIVE WM WILL UNDOUBTEDLY SET VIA FAR APART FROM ITS COMPETITION .

Fernando Gasparini , Executive Director of Logistics and Supply Chain , Via Varejo , said : “ In selecting our WMS , we needed a robust solution capable of handling a vast and complex omnichannel distribution network . Our supply chain is what differentiates us from our competition and we wanted to be certain that our customers and marketplace sellers continued to have an outstanding customer experience .
“ We look forward to Manhattan Active WM streamlining and optimizing our distribution operations and helping Via quickly adapt to our customers ’ constantly evolving needs .”
Bob Howell , senior Vice President , Americas at Manhattan Associates , said : “ We are thrilled that Via Varejo has selected Manhattan Associates to be its technology partner .
“ Implementing Manhattan Active WM will undoubtedly set Via far apart from its competition and we look forward to combining the power of Manhattan Active Warehouse Management with this retailer ’ s on-going innovation .” p
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